Data, Statistics, and Decision Models with Excel

Description

This book is intended for statistics instructors who want to make the introductory statistics course relevant to their MBA students. If you are wrestling with the topical overlap reflected in many quantitative methods courses or if you want to integrate the use of Excel in your statistics course or if you are looking for a truly different organization and approach to the introductory course, this book is for you. This is a truly interdisciplinary textbook, drawing on examples from accounting, business economics, finance, MIS, operations, management and marketing., and focusing on decision making, rather than formulas or tools. Problem orientation throughout the book involves a wide variety of business applications, especially operations management, finance and economics, for these disciplines are rich in their use of quantitative methods. Review: Excellent Resources for Market Research Managers - The book is well written and is easy to read. The chapters that talked about forecasting and statistical significance have allowed me to forecast my products accurately and have give me the opportunity to build a statistical model for my company. My colleagues and my director are very pleased with the results. Review: Outstanding - This is an aoutstanding book for the MBA Student. The applications are 'real' world and very informative. A 'must have' for anyone who needs to take their quantitative skills to the next level.